In an irony many could not resist commenting on in recent days, the author of The Millionaire Next Door died driving a Chevrolet Corvette, a car with a list price of more than $50,000.
So what explains the continued popularity of The Millionaire Next Door in our current age, an age that celebrates personal excess and extravagance, even as more and more fall financially behind?
Wall Street Journal columnist Jonathan Clements () called it “a roadmap for everyday Americans who want to accumulate significant wealth.”
Left unmentioned in all the celebratory reminisces: the actual millionaire next door had died some time ago.
First published in 1996, The Millionaire Next Door was an ode to the self-made, blue-collar millionaire, the man (it was almost always a man) who started a small, non-glamorous business like peddling plumbing supplies, and used it to hoist himself into the ranks of the wealthy, with an assist from abstemious habits and frugality.
The Millionaire Next Door is full of concepts and principles that put into perspective how we view money and status in our society, and also debunks the myth that America’s wealthy are the ones doing most of the spending while living elaborate and care...
Sexual exploitation is a big chunk of the trafficking problem in America but in reading the book The Slave Next Door you can see that there are different types of work for human trafficking.
Like any self-help manual, The Millionaire Next Door claims to offer up a scheme for success, but is really in the business of selling optimism and hope.